Lessons Learned From Web Summit Rio And Brazil Trip 🇧🇷
This year, Rio de Janeiro played host to the world-famous Web Summit tech conference, along with over 21,000 attendees. Global Class authors Klaus Wehage and Aaron McDaniel were there to introduce the playbook for successful global growth to the ecosystem.
This trip was remarkable because unicorns Nubank, Kavak, Gympass, and Rappi have committed to support the launch of the Portuguese version of Global Class in 2024.
All in all, Klaus and Aaron moderated 2 panels at Web Summit in Rio, gave 8 keynote talks in São Paulo, and made hundreds of lasting connections to ultimately help Brazilian-based startups be successful in global markets. In this blog, we’ll look back at some of the key highlights of the trip and everyone who contributed to making it a successful one.
On stage Web Summit Rio, one of the world’s largest tech events
Did you know that Web Summit Rio was the biggest technology event ever held in Brazil? In this video, Klaus moderated a panel on startup success and scaling with Marc Penzel (Startup Genome), Gerry Giacomán Colyer (Clara), and Gina Gotthilf (Latitud).
Aaron also had a great conversation with Dan Westgarth about Deel's keys to successful global growth.
Making news in Brazil
Global Class was featured in Economia SC, going into detail about the strategies and frameworks to build successful global businesses. This participation at Web Summit Rio arrived on the heels of the new release of the Global Capability Score, an organizational analysis tool designed to uncover organizational gaps that can prevent an organization from being successful in global markets.
Aaron talked about the 3 critical factors that lead to global scale in this interview with AAA Inovação’s Chief Marketing Officer, Daniel Nogueira Porcides.
Building meaningful connections in the LATAM region
What the Global Class team has taken away from this trip was the remarkable interpreneurial atmosphere in Brazil. Klaus and Aaron were thankful to all the interpreneurs they met who were passionate about global entrepreneurship and international expansion. They were the following:
David Vélez, Founder and CEO, Nubank
Ricardo Amorim, Brazil’s most influential economist
Cris Alessi, CEO, Curitiba Agency of Innovation
Andy Young, Partner, Kaszek
Pedro Waengertner, CEO ACE
Maju Coutinho, Journalist
Felipe Mattos, CIO, Sirius
Mariana Vasconcelos, Founder, Agrosmart
Francisco Jardim, General Partner, SP Ventures
Florian Hagenbuch, Co-Founder, Canary and Loft
Fernanda Caloi, Special Projects, Latitud
João Barbosa, Co-founder and CEO Brasil, Gympass
Globo Ventures Team: Gustavo Lacerda, Luis Lora, Pedro Tedesco
Juliana Pascowitch, Venture Capital
Carolina Kia, CEO, Bud and Co-Founder, weme
Ingrid Barth, President of Abstartups and Founder of Linker in Cubo Network
Roger Laughlin C, Founder & Brazil CEO - Kavak.com
Luciana Machado, M.A, Head of Communications, Kavak.com
Gabriela Onofre, CMO, Unico
Otavio Toledo, Head Of Marketing, Communications and Events
Vinícius Andrade, CCO, Boca Rosa Company
Andre L. Miceli, CEO and Editor-in-Chief, MIT Technology Review Brasil
Andrea Iorio, Founder, Keynote Speaker & Podcaster
Daniel Moczydlower, President & CEO, Embraer-X, Head of Global Innovation Ecosystems
Natalia Arcuri, Founder & CEO, Me Poupe
Klaus Schwab, Founder and President, World Economic Forum
Cora Soares Souza, Head of Startup International Markets & Partnerships, Sebrae
Emiliano Agazzoni, CEO, Community Manager School
Victoria Hipolito, Co-founder & CEO, engagers
Ana Carolina Siedschlag, Head of Content BR, Bloomberg Línea
Isabela Fleischmann, Reporter, Bloomberg Línea
Pedro Dias, Venture Capital, DOMO Invest
Marcello Gonçalves, Managing Partner at Domo Invest and Kauffman Fellow
Lilian Primo Albuquerque, CEO and Co-founder, Mobye
Flávia Bellaguarda, Climate Justice and Climate Policy Specialist
Gustavo Araujo, Co-founder & CIO, Distrito
Eduardo Barrocal, Event producer
Actiz team: Renata Spinassé Della Valentina, Felippe Domingos, Livia Carlini
ACE Startups team: Paula Riciolli Larissa Leme Aceleração,Igor Crabi Freitas, Pedro Carneiro
Khanum Consultoria em Inovação team: Mariana Ramos, Tiago da Cruz Soares, Kaê Duarte, Carolina Fazolim Ramos, Daniel Ramos, Daniel Ramos
Bradesco team: Renata Talarico Petrovic, Rafael Barsi Tafelli
Crescera Capital team: Alexandre Leão, Mateus Pires
Bossanova Investimentos team: João Kepler Braga, Tainá Balduino, Becky Bessa, Mirela Azevedo
About Global Class
The Global Class team has developed THE playbook that teaches organizations the right mindset, culture, and strategies to successfully build global businesses. Through strategy tools and frameworks (+ case studies built from conversations with over 400 executives from the world’s fastest-growing companies), our team illuminates what the new class of successful global businesses (“Global Class Companies”) do to succeed, who are part of their high-performing teams, and how they do it. From market entry to global growth, we help companies build the foundation for successful global growth through leadership advisory services, strategy workshops, and more. Contact us for support by visiting the Get Help Scaling page.
